"Plug Into the Power of Consumption Theory"     Duration: 5 min, 29 sec       How to Motivate Your Customers to Consume Sooner The Story: Consumption Theory is NOT about "upsell marketing" before the sale... it's "relationship marketing" after the sale. The Point: The sooner (and more frequently) your customers consume your products/services, the wealthier you become. The Resource: www.ConsumptionTheory.com What Is A POC? It's stands for "Point Of Consumption" and each POC situation begs these 3 questions: WHEN? WHY? HOW?              © 2008 WednesdayMinute.com All Rights Reserved